Local SEO

Local SEO

Content Planning for Local SEO

Content is the foundation of digital marketing success, no matter the channel on which that content appears. Content determines the businesses social media fans and followers choose to associate with, how visitors choose to engage with your website, and for which keywords search engines find your site relevant. If you’re like most small business owners, […]

Local SEO

7 Trends From Semalt To Dominate SEO Marketing in 2019

SEO, for most businesses, helps them stay ahead of their competitors. Understanding changes in SEO is necessary so as to adjust their content and SEO strategy to level up with the competition. Jason Adler, the leading Customer Success Manager of Digital Services, explains the dominating SEO trends of 2017: 1. Rise of Accelerated Mobile Pages […]

Local SEO

Local Search Data Providers

Many local business owners are surprised with the information that appears when they (and their customers) come across their business listings at Google and Bing. Often, incorrect or out-of-date information shows up with no explanation about where it comes from. In some cases, even business owners who have already claimed their listings at major search […]

Local SEO

How to Perform the Ultimate Local SEO Audit

Every business that competes in a local market and who competes for the display of localized results in SERPs will likely find the need to conduct a local SEO audit at some point. Whether you’ve hired an SEO in the past or not, the best way to beat the competition is to know where you […]

Local SEO

Local Search and Digital Marketing

The Anatomy of a Search Engine Result Do you find it difficult to decipher the different components of Google’s search results these days? You’re not alone. It’s hard for professional SEOs, let alone local business owners, to figure out how and from where Google is surfacing various pieces of information. Knowing which search engine results […]

Local SEO

Digital Marketing Strategy for Small Businesses

Google, Bing, and the other search engines have revolutionized how we learn, how we collaborate, how we shop and how we interact within our local communities. Today, Google alone handles more than 100 billion searches per month around the world. Of those searches, 4 billion desktop queries per month in the United States alone have […]

Local SEO

Building a Social Following Locally

Few marketing terms light up local business owners’ eyes like the words “social media”. Most business owners are already using social media in their personal lives, and it’s only natural to want to use this channel to grow your business. However, many business owners dive headfirst into social media without an understanding of what kinds […]